In December 2019, Robert Swan O.B.E. will ski 300 miles to the Geographic South Pole. It will complete a journey he started 35 years ago.
His latest adventure – called “The Last 300 Expedition” – will highlight the human spirit. What it is truly like to be brave and sustainable in an effort to protect the environment and continent you are truly passionate about.Follow Rob’s route live
The 2041 mission
Robert Swan’s mission for the last three decades is to reach the world with a clear message about the importance of international collaboration to sustainability. Most importantly, to inspire and engage politicians, business leaders, and young people to take action…. Now.
Countless lives changed